More revenue from the traffic you already have.

FTRR runs a specialist CRO programme for Shopify brands between €1M and €30M. Structured A/B testing, evidence-led UX audits, and 18+ years of eCommerce experience — with a low-commitment pilot to prove value before either side commits.

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Stop spending more. Start converting better.

Ad costs keep rising while conversion rates stay flat. Website redesigns take months and make it impossible to know what actually moved the needle. A structured A/B testing programme is the only way to know what drives revenue on your specific store, with your specific audience — and compound those gains over time.

  • "As Head of Digital, Peter demonstrated solid expertise in digital strategy and innovation. He identified digital growth opportunities, contributed to initiatives that enhanced our brand's online presence, consolidated our Tech Stack and grew our business Internationally.

    Peter combines technical skills with the ability to collaborate across teams. I expect he will bring a similar level of strategic insight to his new consultancy business."

    Louis Copeland
    Owner - Louis Copeland & Sons


  • "
    In an industry where most agencies promise 5 to 10 percent lifts, Peter delivered a 100 to 1 ROI and fundamentally changed how we approach optimisation.

    We now have a new baseline for performance and a clear path forward."

    Adam Bodini
    VP of Marketing, Edurino"

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